Wednesday, May 15, 2013
The other day, as I was driving along the streets of Hollywood, I spotted a large SUV with camouflage. At first, the angel-eye and the snout with pig-nose (kidney grill for those who are in denial) told me it's a BMW with customized camo paint-job, but as it got closer to me, I recognized it as non other than 2014 BMW X5 (code named F15)! So I made a U-turn and followed it a little capturing it on my phone. It certainly looked a bit bigger than the chaser car (current X5 diesel) and whatever engine it had in its engine bay, it did feature Start-Stop. Design-wise, it had shark-nose front profile, sculpted side surfaces, and now familiar BMW signature headlight and tail lamp treatment. With order sheeting floating around the internet, I'd imagine the official debut is quite imminent. Rolling shot after the jump.
Monday, May 6, 2013
Tuesday, April 16, 2013
Tuesday, April 2, 2013
MINI Countryman continues to sell briskly as a second large volume model at 1,761 units sold, increase of 11.5% compared to same month last year. The new Paceman set its first month sales figure at 169 units. It will be interesting to see how Paceman performs in terms of sales and compared to other MINI models, especially Countryman. However, I think any cannibalization from Countryman will be relatively small as buyers like Countryman for its size and functionality of 4 doors. Also, Paceman is a niche model and will ultimately help MINI to increase its overall sales numbers rather than taking much sales from any other model.
Monday, April 1, 2013
Tuesday, March 26, 2013
The other day, as I was sharing the image above with one of my colleague, he complained that MINI has 'lost' its edge, producing such a big, un-MINI-like, pointless car: The MINI Countryman. He's even more weary of the new Paceman. We've all heard this countless times, though. While I, of course, defended MINI's position on its behalf with countless sound reasons, I understood that rejecting something new that disturbs one's perception is only a natural human reaction. (It is noteworthy, however, that he has never driven any MINI!) Regardless of those naysayers, however, MINI has been enjoying quite a success with the Countryman, celebrating it 250,00th production only few weeks ago. And it was 204th best selling car in the whole world in 2012 with 102,250 units sold! (including Paceman) While the 204th place ranking may not be that impressive to you, when you place it in a comparison with MINI hardtop/clubman and other variants numbers, ranking at #104 with 199,276 units sold, it gets interesting. Basically in just 2.5 years since its introduction, 1 in 3 MINIs sold worldwide is now the 'bigger' MINI - Countryman & Paceman. US market also reflects that as Countryman takes roughly 38% MINIs sold year-to-date. Remember Nissan Juke? The car the journalists around the world love to put against MINI Countryman due to its relatively similar price, concept, and appeal? It ranks at respective #85 with 232,128 units sold.